Marketing as Strategy:Understanding the CEO`s Ajenda for Driving Growth and Innovation
NIRMALYA KUMAR
Marketing as Strategy:Understanding the CEO`s Ajenda for Driving Growth and Innovation - Penguin Portfolio , 2004 - 270p
0-14306-189-5
658.8 / NIR/M
Marketing as Strategy:Understanding the CEO`s Ajenda for Driving Growth and Innovation - Penguin Portfolio , 2004 - 270p
0-14306-189-5
658.8 / NIR/M