000 00628nam a22002057a 4500
003 OSt
008 250320b |||||||| |||| 00| 0 eng d
020 _a9789355321503
041 _aEng
082 _a658.8
_bMOT/C
100 _aMothersbaugh, David.
245 _aConsumer Behaviour:Building Marketing Strategy/
_cby David L Mothersbaugh,Del l Hawkins, Susan Bardi Kleiser and Amit Mookerjee.
250 _a14th ed.
260 _aChennai:
_bMcGraw Hill Education Private Limited,
_c2022.
300 _axx, 753p.
650 _aConsumer Behaviour,
650 _aMarketing,
650 _aBusiness and Industry.
942 _cRE
999 _c16799
_d16799