BERI,GC <br/><br/>
Marketing Reserch 

 - 2nd Ed.  Reprint 
 -  Tata Mc Graw Hill Publishing Co. Ltd ,  1996 
 - 454p 
<br/><br/><label>ISBN: </label>0-07-460404-x 
<br/><br/><label>Dewey Class. No.: </label>658.83  / BER/M