KOTLER,Philip  Kotler ,Keven <br/><br/>
A Frame work for Marketing Management  

 - 8th Ed.  Reprint 
 -  Pearson Education  India Pvt. Ltd. New Delhi,  2018 
 - 344p 
<br/><br/><label>ISBN: </label>81-203-0877-8 
<br/><br/><label>Dewey Class. No.: </label>658.8  / KOT/A