Schiffman, Leon G.  Wisenbit Joseph  Kumar Ramesh ,S <br/><br/>
Consumer behaviour  

 - 12th ed. 
 - New Delhi :  Pearson Education   2017. 
 - 670 
<br/><br/><label>ISBN: </label>08769272410 8769272410 
<br/><br/><label>Dewey Class. No.: </label>658.8342  / SCH/C