Services Marketing (Record no. 13257)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00432nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 191004s9999 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 978925316-077-7 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | ZEI/S |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | BITNER JO Mary |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | GREMLER.D DWANYNE |
| 100 ## - MAIN ENTRY--AUTHOR NAME | |
| Personal name | ZEITHAML. .A Valarie |
| 245 #0 - TITLE STATEMENT | |
| Title | Services Marketing |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 7th Ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher | Tata Mc Graw Hill Publishing Co. Ltd , |
| Year of publication | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Number of Pages | 582 P |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Books |
| Withdrawn status | Lost status | Damaged status | Collection code | Home library | Current library | Shelving location | Date acquired | Cost, normal purchase price | Full call number | Accession Number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Not damaged | Commerce | MES KVM College Library, Valanchery | MES KVM College Library, Valanchery | 26/09/2019 | 845.00 | 658.8 ZEI/S | 017635 | Books |